ABOUT Values & The Goose Story


What’s with the Geese?

by Madelyn Griffith-Haynie, CTP, CMC, ACT, MCC, SCAC

An early logo for my first company, The Optimal Functioning Institute™ - with the company name inside a "V" formed by geese flying in formation

The graphic above these words is a very early logo put together by WebValence webmaster Marty Crouch for a coach curriculum I had spent several years developing and was about to debut: the first ADD-specific coach training program in the world (and the only one for many years.)

I founded The Optimal Functioning Institute™ on the principles that Dr. Harry Clarke Noyes articulates in The Goose Story, a free-verse poem about the importance of community.  In The Goose Story, Noyes compares and contrasts human behaviors to those of a flock of geese, starting with an impressive explanation as to why you always see them flying in V-formation.

The reason I was so taken with this story is a story of its own: how I became aware of the importance of a strong personal foundation and of values-based goals. This post attempts to give you a little bit of background.

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